You may have heard the expression, “you never get a second chance at a first impression.” Whether you’re talking about an in-person meeting or someone scrolling through your website, good impressions are the key to running a successful business. This focus on providing high-quality content should also carry through to your Instagram bio. This small

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If you’ve ever wanted to offer several different opt-in gifts, but weren’t sure how to set it up with MailChimp – here’s your step-by-step tutorial! Some email service providers (like ConvertKit) make it really easy to do this.  But in MailChimp it’s not so intuitive.  You need to have a paid MailChimp account, segment your list

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If you look at some of the top motivators for starting your own business, you’ll find things like freedom, wanting to change the world, and the desire to do some good in the world. Strangely, you won’t find many people who go into the health and wellness business so they can learn SEO and online

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When I was just starting my natural beauty business online, I never felt like I was doing enough. Should I be on twitter or Facebook? Should I be running webinars or writing eBooks?  Should I raise my prices, or offer free taster sessions? I always felt like there was one missing piece keeping me from

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Ready to spruce up your Pinterest page with some new boards? Check out the creative Pinterest marketing ideas from the health coaches, personal trainers, wellness bloggers, authors, and speakers I interviewed. Pinterest is an effective social media site for wellness businesses because workouts, recipes, health and lifestyle tips and more lend themselves to the visual

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I took a deep breath and clicked the ‘buy now’ button. I remember feeling a bit mixed – optimistic and confident I’d just invested in something great, but also wondering “Is this going to work for me?  Is it for real?” That was me 6 years ago, when I enrolled in Marie Forleo’s B-school program.

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It happens to all of us at one point – we know we need to update our blog, the deadline is looming and you’re starting to feel guilty for neglecting your readers – but you just can’t think of a single thing to write! When I work with a client on a new blog, we do

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Are you addicted to Pinterest yet? More than just a fun online destination for procrastination and dreaming, Pinterest can drive real traffic to your website and build community with your audience. IF you use it effectively (and don’t spend too much time lost in the pins…) For VintageAmanda (my natural beauty business), Pinterest is my biggest source

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“Don’t take this the wrong way – but how do you make money?”I got that message the other day from a childhood friend. He’d seen me talking about travel and working online, and was genuinely curious how I support myself doing work I love – online. It’s a common question – even among wellpreneurs. It’s obvious how

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I know it seems like everyone has a blog these days, doesn’t it? That’s because having a blog is one of the best ways to establish your personal brand (and it’s a lot quicker than writing a book!) And you don’t have to wait until you have a full business up and running to start

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